Are you fascinated by social media, internet, and wonder how trends catch fire? Have worked on growth of a couple of tech products before, and love to see the journey from 10 to 10 million ? And, you also have a passion for the environment and want to use your growth hacking skills for the greater good.
You are reading the job description for you.
Plan and execute all SEM, Digital, Mobile, Video and Display Advertising campaigns
Generating traffic & leads through Google & other search engines
Managing FB paid campaigns to generate leads & increase brand popularity of FB pages
Running App Installation campaigns on Google AdWords & Facebook
Measure and report performance of all digital marketing campaigns
Identify trends and insights to optimize spend and performance based on the insight
Brainstorm new and creative growth strategies
Plan, execute and measure experiments and conversion tests
Budget Allocation & Performance Analysis of marketing campaigns
Evaluate end-to-end user experience across multiple channels and touchpoints
Optimising CPA/CPL/CPC by implementing the best cost-effective methods of advertising
Constantly track competition, provide SWOT analysis and identify their success factors.
Interacting with the core team to understand and achieve monthly goals and targets
Skills & Experience
Engineering educational background preferred
Experience with B2C products selling
Experience with marketing & customer analytics software - Moengage etc.
Should Keep pace with digital marketing industry trends, new channels, and other developments
Should have a deep understanding of how Google Adwords, Bing, Affiliate algorithms actually work.
Deep Knowledge of Ad Platforms: Adwords, Facebook Ads, Keyword Planner & others
Strong problem solving, analytical, and quantitative skills.
Proactivity, Diligence, and Punctuality
Absolute extreme attention to detail, diligence on formatting, grammar, clarity.
Flexibility, as Rigidity won't work in a profile like this.
People's Person with entrepreneurial, leaderships and Management Skills
High-energy, high-energy, high-energy.
Ability to think Top-Down and Bottom-Up
✔ Who Should Apply?
Learning-junkies who are constantly striving to improve themselves
Self-starters who don't require micromanagement
Empathetic individuals who want to collaborate, not compete
You are not worried if you face a problem and will strive to find a solution
You are a young, driven, passionate, hard-working individual who wants to change the world
You love the growth chart on Google Analytics or Firebase.
Blue Sky Analytics is a geospatial data intelligence startup building environmental monitoring and climate risk assessment products.